What is concepting?

I’m sometimes asked what concepting is and how it fits into the process of developing a product. I’ve even had people, mostly new inventors, tell me that there is no need for concepting as they already have it all figured out. As a designer for over a decade, I have seen the projects where concepting […]

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5 Tips on Protecting Your Idea

While some people don’t choose to protect their idea, I believe you should. Does this mean getting a patent, not necessarily, it depends on the situation. I want to go over a few things to keep in mind when thinking about how to protect your ideas. Keep in mind, this isn’t an exhaustive list and […]

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Project Brief vs Scope of Work

We’ve recently made our language clearer around what a Project Brief and a Scope of Work are. It’ll be short but is important to understand. In many ways, these terms are interchangeable, however it can cause some confusion, so I thought it would be a good time to explain how we use them, and when. […]

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What’s a Feasibility Study?

You have probably heard of it in passing or can even guess what it might mean just by thinking about the word feasible. But what does it mean specifically when it comes to product development? I’ll go over what we put into a feasibility study for our clients and what it can help you learn […]

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Building Your Network for Success

There are a lot of things to look for when selecting the right developer to work with for you or your company. Experience, skill sets, niche expertise, team size, and many others come to mind to compare. Something that may not always come to mind is the network and other resources your developer can bring […]

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